Customer & Market Due Diligence Of Hospitality Services Provider: Establishing Post-covid Market Outlook And Outsourcing Dynamics

Conducted a 3-week customer & market due diligence of a hospitality services provider offering valet parking services to establish the target's competitive positioning and differentiation; the addressable hospitality services market size, key trends, and growth; the target’s revenue stability and recession risk; and its growth opportunities. To this end, Gotham:  conducted anonymous interviews with and online surveys of customers, non-customers, competitors, and parking consultants; built bottom-up hospitality and healthcare hospitality services market models; built a detailed database of parking services players and created a market-by-market view of the competitive landscape for 33 major geographic markets; conducted a profitability analysis examining revenue and margin profiles; and built a recession impact model. Gotham’s fact-based approach provided our client the customer and competitive insights needed to gain comfort with the target’s future outlook and clarified its margin and recession risk, allowing our client to successfully close the deal. 

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Customer & Market Due Diligence Of Logistics Staffing Company: Establish Warehouse Labor Market and Growth Outlook

Conducted a 3-week customer & market due diligence to establish the outsourced warehouse labor market growth outlook and the target’s competitive positioning. To this end, Gotham: conducted 65 interviews with and 91 online surveys of customers and light industrial staffing decision makers; assessed the 3PL warehousing and transportation market; mapped and analyzed the target’s sales data to establish its core customer base; developed a light industrial market sizing model; and built a database and profile of industrial staffing agencies. Gotham’s in-depth analysis of the 3PL warehousing, Big & Bulky delivery, and light industrial staffing markets, as well as of our competitive analysis provided our client clarity on the target’s competitive positioning and growth outlook and, hence, confidence to proceed with the transaction.  

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Operations Improvement at Professional Staffing Company:  Dissecting Job Profitability and Redesigning Commission Structure to Improve EBITDA Margins

Conducted a 4-week operations assessment to establish levers to turn around the company’s EBITDA margin performance: 1) dissected the company’s cost and job performance, by cleaning/reconciling raw data from disjointed staffing and ERP software systems, mapping detailed general ledger costs to jobs, and creating job profitability profiles; 2) redesigned sales and recruiting commission structure for a 25% improvement in EBITDA; and 3) developed robust KPI-based reports required for managing cost and profitability moving forward.

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