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Outpatient Physical Therapy Provider
Customer & Market Due Diligence of Outpatient Physical Therapy Provider:  Assessing Growth Potential In Highly Fragmented, Referral-driven Healthcare Market

Conducted Customer and Market Due Diligence to develop clarity on the target’s competitive positioning, reputation among its referral base, and future growth opportunities. Interviewed 170 medical professionals, leveraged Gotham’s network of healthcare experts, analyzed government data on procedures/injuries, and built a bottom-up market size/growth model for the physical therapy market in target’s current metropolitan area, as well as in other metropolitan areas with similar socioeconomic characteristics. Armed with Gotham’s findings, PE client was able to confidently move forward with the transaction.

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Mental Health Services Provider
Customer & Market and Operational Due Diligence of Leading Private Pay Residential Mental Health Services Provider:  Establishing Program-Level Competitive Positioning and Operating Performance 

Gotham conducted a customer & market and operational due diligence of a leading multi-program player in the private pay residential mental health services market, serving adolescents and young adults with a broad array of behavioral disorders. In line with the bid timelines, Gotham structured a 2-phased effort, with Phase I effort focused on understanding the overall market and referral dynamics, the target’s overall competitive positioning, and the growth opportunity and Phase II on program-level operational performance, reputation/competitive positioning, and recessionary risk. Gotham: conducted 43 interviews with referral sources, competitors and industry experts; built a bottom-up market sizing model; developed a comprehensive competitor database; and built robust operational performance fact packs for each of the target’s programs. Gotham’s fact-based assessment gave our client the conviction to win the auction with an aggressive bid.

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Home Care Services Provider
Customer & Market And Operational Due Diligence Of Regional Home Care Services Provider: Establishing Acquisition Opportunities And Scale Advantage

Gotham conducted a customer & market and operational due diligence of a regional home care services company primarily providing private pay senior care PCA services. Gotham’s multi-pronged market and competitive dynamics effort included ~30 interviews with hospital medical discharge supervisors, creation of a location-specific PCA services provider database, and research to establish market size, key trends, and growth outlook. Gotham also conducted an in-depth assessment of the target’s caregiver recruitment and retention, scheduling and logistics, and customer acquisition and retention processes, tools, and metrics, as well a robust analysis of transaction-level billing and payroll data. Our client was excited by the value creation opportunities available through add-on acquisitions and operational scale advantage in a highly fragmented market and decided to pursue the target aggressively.

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Commercial Ambulance Service Provider
Customer & Market Due Diligence of Commercial Ambulance Service Provider: Establishing Local Market Competitive and Labor Dynamics

Conducted 4-week customer & market due diligence to establish local market and competitive dynamics in each of the target’s 23 local markets, including:  a detailed picture of the competitive landscape; age demographics, insurance coverage, and EMT employment and wage trends; a fact-based assessment of hospitals’ and 911 systems’ use of commercial ambulance service providers. Gotham conducted interviews with hospital and 911 systems, an online survey of hospital decision makers, and an online survey of EMTs/paramedics, as well as established growth opportunities from both market share gains and acquisitions. Armed with a solid fact base, our client moved forward with confidence to close the transaction. 

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Healthcare Staffing Services Provider
Customer & Market Due Diligence of Entrepreneurial Healthcare Staffing Services Provider: Validating the Market Potential of an Evolving Niche

Conducted customer interviews and market research to validate company’s business model of providing outsourced services to the healthcare industry. Effort included interviewing (unsolicited) 55 current and potential customers, researching professional background requirements, regulatory environment, payer dynamics, customer willingness to outsource, and competitive landscape to establish market dynamics; and building a bottom-up market sizing model for this early-stage outsourcing market.

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