Building Products & Services

Exit Preperation/Positioning of Leading Building Products Distributor: MSA-Level Growth Strategy Highlighting Location Expansion Opportunities
Built model to establish potential number of locations based on addressable market, growth potential, and competition in each of 361 U.S. MSAs. Identified and prioritized 200 additional retail locations for expansion.
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Rental Operations Improvements for Heavy Equipment Rental Company: Diagnosing Performance Deficiencies at Data-rich But Information-poor Branch-based Underperforming Business to Identify EBITDA Improvement Opportunities/Plan for Their Capture
Identified $6.4MM in quick-win EBITDA improvement opportunity in rental, parts, and services businesses by analyzing the company’s revenue drivers, cost structure, and equipment utilization. Working with management, developed a detailed 6-month implementation plan to enable rapid capture of operational improvement opportunities and to establish long-term strategic initiatives to drive top- and bottom-line growth. Management is successfully implementing value creation plan and, within 3 months, has already captured $3MM in EBITDA improvements (vs. same quarter in previous year).
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Field Service Strategy at Residential Exterior Building Products Company: Cost Reduction In Post-sales Service Operations While Ensuring Stellar Customer Service
Built a robust fact base of field service spend and cost drivers, interviewed customers to understand their decision-making criteria, compared BuildCo's field service performance vs. competitors, benchmarked other Building Products companies, and built a simulation model to quantify cost impact of various scenarios. Recommended field service model expected to reduce cost by 26.5% (more than double management's ingoing estimate) and improve customer value proposition.
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Customer & Market Due Diligence of Retail Damage Prevention Product Manufacturer: Establishing Growth Outlook and Competitive Positioning
Conducted a 3-week customer & market due diligence to: (1) establish growth outlook of the target’s market and products; (2) establish target’s competitive positioning; and (3) validate target’s pipeline and growth projections. The effort included: 90+ interviews with customers and influencers; extensive market research to establish retail channel trends, strategy, retailer location dynamics, and risk; profile of major competitors’ product portfolio and positioning; and bottom-up market sizing model by product segment, spend type, and channel. Gotham’s comprehensive, fact-based assessment indicated that despite the increasingly challenging brick and mortar retail environment, the asset damage prevention product market continues to be robust. Furthermore, the target has strong positions by product and channel, enhanced by strong customer relationships and long-term contracts. As a result, our client felt confident to move forward and closed the transaction successfully.
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Operations Diagnostic and Roadmap at Climate Control Product Manufacturer: Establishing End-vision for a Fast-growing, Entrepreneurial Company
Conducted a 3-week operations diagnostic to establish an end-vision for optimizing the clients’s manufacturing, supply chain, and engineering operations. Gotham developed a solid fact base of the client’s operations, including demand patterns, inventory, labor efficiency, product complexity, and cost structure. Working with management, Gotham created an end-vision to transform operations and generate both real bottom line benefits – 600bp EBITDA improvement, 20-30% reduction in inventory, and 30% reduction in the plant footprint – and capability enhancements (faster speed to market, improved quality, etc.) that will allow the client to capture market opportunities and drive future growth. The company’s board wholeheartedly backed this end-vision and asked Gotham to help accelerate capture of these opportunities.
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Market Due Diligence of Diversified Custom Plastic Extruder: Validating Growth Potential in Key End-markets and Assessing Technology Risks
Conducted 1-week market due diligence ahead of the final bid deadline to validate growth potential in its key end-markets and assess technology risks. Analyzed the competitiveness of plastics extrusion technology vis-à-vis alternative technologies and established the market and competitive dynamics of the overall extrusion specialty products. For each of the target’s 6 core end-markets, Gotham: (1) established growth dynamics by looking at key market indicators; (2) evaluated the target’s competitive strengths, including price, technology and material considerations, relationships with OEMs, compatibility with regulatory requirements, and geographic advantage; and (3) reviewed product and channel dynamics. Gotham’s findings enabled the client to make bid decision with confidence.
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