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Fluid Power Equipment Repair Company
Customer & Market Due Diligence of Fluid Power Equipment Company:  Assessing Adjacent Market Growth Opportunities in Several Technically-complex Niches

Conducted customer & market due diligence to validate adjacent market growth opportunities, including offshore oil & gas, forestry, marine, and civil infrastructure and other end-markets under consideration. Interviewed 150+ competitors, customers, prime contractors, and other key value chain participants, researched complex technical requirements, and leveraged government and industry data to develop a robust fact base, including size/growth models for each end-market, geographic gap analysis, and profiles of key competitors/potential acquisition targets. Based on Gotham’s findings and recommended expansion strategy, PE client closed the deal and is pursuing an acquisition to fill a key geographic gap.

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HSE Services Provider
Customer & Market Due Diligence of Leading HSE Services Company: Understanding Market Dynamics/Size as Key Input to Round 2 Bid Decision

Conducted customer interviews and market research to validate company’s business model of providing outsourced services to the energy industry. Effort included interviewing (unsolicited) 84 current and potential customers, researching 5 product families and 7 industry sectors to establish service requirements, and building bottom-up market sizing model for this early stage outsourcing market. PE client ($9+B under management) purchased the company and able to increase the top-line by 50% within the first year.

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Flow Controls Products Distributor
Pragmatic Growth Strategy for Global Flow Control Products Distributor: Growth Roadmap and Sales Function Redesign to Triple Revenue

Developed growth strategy and identified levers to triple revenue in 3-5 years. Developed detailed prioritized plans to implement the new strategy. Created sales force effectiveness plan to professionalize inside sales and develop outside sales force.

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Technical Services Provider
Customer & Market Due Diligence Of Technical Services Provider: Establishing Competitive Positioning And Demand Outlook

Conducted a 3-week customer & market due diligence to establish the refinery market outlook, the target’s competitive positioning, and the target's growth opportunities. To this end, Gotham:  conducted 38 anonymous interviews with refineries, petrochemical companies, contractors/fabricators, and other industry participants; analyzed refined product demand, refinery production, capacity utilization, plant retirements and consolidation, COVID-related shutdowns, refined product transportation network, and the impact of environmental regulations; profiled the target’s customer/project mix and project profitability; validated the target’s near-term project pipeline; researched heat-treating technical specialization and ASME Code requirements; established the competitive landscape; developed bottom-up heat-treating market sizing model; and determined end-market (LNG Export, Chemical, and Natural Gas Power Plant), geographic, and service line expansion opportunities. Gotham's detailed, fact-based approach provided our client a clear understanding of the refinery market outlook, confirmed the target’s competitive positioning as the leading player in the heat-treating services market, and helped our client develop confidence in the near-term revenue outlook. 

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Oil & Gas Protective Solutions Provider
Customer & Market Due Diligence of Upstream Oil & Gas Protective Solutions Provider:  Establishing Market Size and Growth Opportunities in OCTG Market

Conducted 4-week customer & market due diligence to:  (1) establish outlook for North America oil & gas drilling; (2) estimate market size and growth for new and reconditioned protective products; and (3) evaluate target’s competitive positioning. For this effort, Gotham interviewed 150+ customers and competitors, leveraged our proprietary industry knowledge base, performed extensive primary and secondary research to pin down oil & gas drilling dynamics, and developed a detailed bottom-up model for market sizing and growth. As a result of Gotham’s findings, our client confidently pursued and closed the transaction.

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